We Measure
What You Love.

Source Sites

Proprietary Algorithms

$$ Saved (in millions)

billion conversations

Products & Benefits

Our offerings underpin comprehensive, cutting-edge measurement of sponsorship, sports and entertainment marketing.

X-Stream Dashboard

Track real-time ‘X-Scores’ and key emotional metrics, derived from billions of social conversations around athletes, celebs, teams, leagues and more.

Cloud-Based Analytics

Our SponsorIQ system allows brands and agencies to easily store sponsorship portfolio data in a secure, cloud based environment while tracking ROI in real-time.

Emotional Resonance

We are a leading provider of emotional resonance analytics. Shifting consumer emotions and perceptions is a key to lifetime value.

Amplify Your Message

Experiential marketing creates deep, memorable, authentic experiences. SponsorHub helps you amplify across channels.

Big Data Made Simple

No complicated setup or overwhelming options. Just simple, actionable insights and ROI analysis.

Fanatical Service

We are all about making our clients successful and never rest until they have succeeded.

Avid 2014 Conference Speakers

  • Testimonial

    Matt McGowan

    COO, Google Americas

    About Matt McGowan

    Matt McGowan is a global advertising, marketing, media, and technology executive. A digital strategist, Matt is an expert in all facets of earned, paid, and owned media. As the Chief Operating Officer of Google’s America’s Ad Agency business in New York City, Matt is responsible for driving the strategic direction and underlying business operations that support the team. Before joining Google, Matt was the Managing Director of London-based Incisive Media, a recognized world leading media, marketing services, data, and communications firm. He joined the business in 2006 as the Global Vice President of Marketing. In June of 2013 Matt was named a DMA & Marketing Edge (formerly the DMEF) Rising Star. Matt has a Master’s from the University of Oxford and he completed his undergraduate education at Lafayette College.

  • Testimonial

    Christian Voigt

    GM / Sr. Head of Global Sports Mktg, PUMA

    About Christian Voigt

    As the Senior Head of PUMA’s cross category International Sports Marketing, Sports Licensing and Sports Law division, Christian leads PUMA’s international team regarding all sports related matters, including: new athlete signings, team sponsorships and the commercial licensing ventures. Christian studied and practiced law in the US and Germany and began his career in 2005 at PUMA AG in Herzogenaurach in the position of Corporate Counsel career at PUMA as Corporate Counsel. He was instrumental in negotiating M&A transactions, international contracts and sponsorship deals across all PUMA categories: motorsport/formula 1, track and field, golf, rugby, sailing and for various football clubs and players. Since January 2013 Christian was further General Manager of PUMA Int. Sports Marketing B.V., PUMA’s entity that contracts with all global sports marketing partners. Christian, a 2001 graduate of the Ludwig-Maximilians University in Munich, Germany graduated with high honors as Master of Laws (LL.M.) from Chicago-Kent College of Law in 2002. Prior to joining PUMA in 2005, he worked as attorney in private practice in Germany for 3.5 years and was admitted as attorney and counselor at law to the New York State bar in April 2010. Active in many sports since childhood, Christian had been playing football for many years, served as a skiing instructor and was three times a World Champion and 2001-2002 World Record holder for Frisbee distance throwing (217, 05 Meters).

  • Testimonial

    Wenda Harris-Millard

    President & COO, MediaLink

    About Wenda Harris-Millard

    In April 2009, Wenda Harris Millard became President of MediaLink LLC, a leading strategic advisory and business development firm that provides critical counsel and direction to the media, advertising and entertainment industries and to companies and investors that interact with those sectors. Before joining MediaLink, Ms. Millard was Co-CEO and President, Media for Martha Stewart Living Omnimedia, Inc. She joined MSLO in July 2007 after three years as a member of its Board of Directors. Before MSLO, Ms. Millard was Chief Sales Officer at Yahoo! where she led the team that drove revenue from $700 million to over $6 billion in six years and was consistently credited as the number one sales organization in the media industry. On an industry-wide level her work at Yahoo! established brand advertising on the web. Prior to Yahoo!, Ms. held executive roles at Ziff Davis and DoubleClick, where she was part of the founding team.

  • Testimonial

    Robert Dowling

    Sr. Partner/GM, Fleishman-Hillard

    About Robert Dowling

    Robert is President and Senior Partner, East Region, and General Manager of the New York operations for Fleishman-Hillard. He has more than 20 years of experience in marketing and public relations, and has worked with many of the world’s leading brands including Microsoft, Nike, HP and Samsung. Robert works closely with clients to support key elements of their business such as corporate positioning, competitive programs, creative campaign development and communications/business goal alignment. Previously, Robert was President, Weber Shandwick New York. Robert also served as head of Weber Shandwick’s Technology Practice in North America. He regularly lectures at New York University’s graduate school of communications. He has contributed articles on marketing, communications and technology to publications including Fast Company, the Industry Standard and PR Week, and has appeared on CNN, CNNfn and Fox News. Robert was also a writer on two biographies for Simon & Schuster: Keith Richards, The Biography and Transformer, The Lou Reed Story.

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Contact Details

+1 (888) 338-9494

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