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The Xscore measures audience reactions across screens

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Justify Your Spending on Sponsorships, Personalities & Licensing Deals

From the Blog

March Madness is a financial winner for just about everyone except the athletes playing the games. The NCAA, the media, sponsors and advertisers, the participating schools, the host cities and businesses all profit from the tournament, while the players enjoy…

March 30, 2014

If you are a fan of the NBA (and LeBron James’ 12 million Twitter followers), you have undoubtedly noticed the recent brouhaha over LeBron’s Samsung Galaxy phone. As you probably know by now, LeBron is one of the athletes who…

March 23, 2014

The New Age of #Olympics2014

Sponsorship has always been a key part of the Olympics experience. First of all, it helps athletes afford the expenses of non-stop travel. And, for big brands, it has always been a great way to gain brand recognition with consumers…

February 20, 2014

Recent Press

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"...Could Turn Athlete Earnings Gold."

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"SponsorHub...delivering more return on investment (ROI) for brands."

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